“Here’s my card”. It’s probably one of the smoothest ways to end a conversation and although a classic, it hasn’t worn its charm out.
Business cards have been around since the Victorian Age, when it was first used to notify people of visits. Now, it’s essential to spark any potential business deal there is.
So if you’re one who doesn’t have a savvy business card to go along with your dream career, then it’s high time you do. Here are the ins and outs of the best business card you can produce and some other tips to help you along the way.
1. Treat it like a Twitter statement.
You know how Twitter forces you to speak your mind in 140 characters or less? Well, treat your business card like that and you’ll be remembered even more.
Now when we say like a tweet, it’s not just about a random rant. We’re talking about a full-fledged, solid and spot punch line. Remember, the shorter, the better.
In need of inspiration? Here are some of the best business cards out there.
2. Remember there are no hard rules.
The beauty of business cards is that they challenge your creativity. Whether you’re a writer, a designer or even a plumber, this is the best opportunity for you to express yourself and become memorable.
Keep in mind that all you need are the essentials: name, occupation, contact details and a punch line. All that’s left is how you’re going to present it.
3. Leverage on skills and experience.
If you’re a crisis management officer, then you can briefly state the biggest problem you ever handled for a certain company. If you’re a salesperson, state the biggest commission you’ve ever received.
4. Bring it wherever you go.
Never ever forget to bring your business card wherever you go. Whether it’s a corporate party or even to your sister in law’s birthday blow out, make sure you’re ready with a few good copies.
In making business cards, remember that you’re selling yourself once you hand that card over to someone else. So make yours worth reading, remembering and contacting.